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Call of Discounts

September 9, 2025/

In Latin America, gaming isn’t just entertainment—it’s a cultural force. Mercado Libre, the region’s leading e-commerce platform, tapped into this...

The King of Stream

August 31, 2025/

In August 2020, Burger King and DAVID Madrid launched “The King of Stream,” a guerrilla-style campaign that attempted to tap...

Ballboards

August 30, 2025/

In the crowded world of football sponsorships, most brands settle for visibility. Mercado Libre chose utility. During the 2024 CariocĂŁo...

Gamer Loan

August 29, 2025/

Banco del PacĂ­fico flipped the script by launching Gamer Loan, a financial product that accepts in-game assets as collateral. Yes,...

All the ADS

August 28, 2025/

In a sea of Super Bowl commercials, DoorDash didn’t just run an ad—they ran every ad. Their 2024 campaign, “All...

A Day Without Whopper

August 27, 2025/

Burger King launched “A Day Without Whopper” to support McDonald’s McHappy Day, an annual fundraising initiative where proceeds from Big...

The Pee Ad

August 26, 2025/

IKEA’s “Pee Ad” was designed to promote its affordable baby crib to expectant mothers in a way that was intimate,...

Spot the Red Flags

August 22, 2025/

Pilsener, Ecuador’s leading beer brand under AB InBev, launched the “Spot the Red Flags” campaign with a bold and socially...

#PauseToRemember

August 21, 2025/

Most users spend 132 hours/year scrolling menus, often ending up with unsatisfying choices. HungerStation flipped the script by letting your...

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